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The Kenyan coast at golden hour

Pure · Organic · Coastal

The Ocean Heals.

Inspired by the Kenyan coast, Ria Naturals brings together seaweed, botanicals and carefully chosen ingredients to create skincare and self care rituals your skin will look forward to every day.

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Why We Exist

Beauty got complicated.
We went the other way.

Somewhere along the line, the bathroom shelf filled up — ten-step routines, fragrance blends engineered in a lab, actives dosed too low to matter, and long labels of names you can’t pronounce. More products, more promises, less trust.

Ria Naturals began at the Kenyan coast with a simpler belief: your skin already knows the ocean. So we cold-press mineral-rich seaweed at low heat, keep every formula 100% organic and plant-based, and put nothing on the label without a reason to be there. Fewer, better products — made by hand, in small batches.

That’s the whole idea. One coast. Nothing extra. Everything traceable.

1

Single-origin

One coast. Every harvest traceable to the Kenyan shore, where seaweed flourishes under the Indian Ocean sun.

0

Nothing extra

No synthetic fillers, no fragrance engineering, no filler actives — cold-pressed at low heat so the minerals stay intact.

100%

Organic & full INCI

Botanical actives and supporting oils only. Every ingredient on the label has a reason to be there.

The Collection

Everything the coast makes.

Tested & Trusted

Made on the Kenyan coast.
Tested to Europe’s standard.

Every product in our seaweed skincare line carries a full EU Cosmetic Product Safety Report (CPSR) — independently assessed by a qualified European safety assessor and cleared under EU Cosmetic Regulation (EC) No 1223/2009, the world’s strictest cosmetic-safety framework. Formulas are batch-tested at an ISO-accredited European laboratory, so what reaches your skin is exactly what should.

EU Safety-Assessed

A full Cosmetic Product Safety Report (Parts A & B), signed off by a qualified EU safety assessor, with a European Responsible Person on file.

Regulation (EC) 1223/2009

Cleared under Europe’s cosmetics law — no prohibited substances, REACH-checked, and free from substances of very high concern.

Independently Lab-Tested

Microbiological and preservative-efficacy tests passed at an ISO-accredited laboratory, with stability confirmed for an 18-month shelf life.

Welcome to the Ria World

Enjoy 5% off your first order.

New to Ria? Here’s 5% off your first order — our way of saying hello. Enter the code at checkout, or tap Shop below and we’ll carry it through for you.

Shop the Collection

One code per order. See checkout for terms.